Week 3 review questions chapter 4, 5,6

  Chapter 4

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Review Questions

4-1. What is EC, and what different approaches to competing in cyberspace do companies use?


4-2. What are the primary forms of e-government? Provide examples for each.


4-3. Compare and contrast the click-only and the bricks-and clicks approaches to conducting business online.


4-4. Describe the effects of disintermediation.


4-5. Describe social commerce and explain how companies can leverage consumers’ social networks.


4-6. Describe the benefits and drawbacks of e-tailing.


4-7. What is the online consumer’s hierarchy of needs, and why is it important for e-tailers?


4-8. Describe the differences between SEO, search marketing, and sponsored search.


4-9. Describe m-commerce and explain how it is different from regular EC.


4-10. What is showrooming, and how has it affected offline retailers?


4-11. Compare and contrast online banking and online brokerage.


4-12. How does taxation pose a threat to EC?


4-13. How does net neutrality pose a threat to EC?

Chapter 5

Review Questions

5-1. What are virtual teams, and how do they help to improve an organization’s capabilities?


5-2. What are mashups? How do they enable social media applications?


5-3. What capabilities will define the web of the future?


5-4. How can social software help harness the wisdom of the crowd?


5-5. Why is using social media an important factor for attracting and retaining employees?


5-6. How can social software enhance communication?


5-7. How can social bookmarking and social cataloging help in an organization’s knowledge management efforts?


5-8. What is a wiki? Why would an organization want to implement a wiki?


5-9. Explain what is meant by crowdsourcing and how the web is enabling this form of collaboration.


5-10. How can organizations use social networking to connect with their customers?


5-11. Why is organizational culture an important factor in enterprise-oriented social media initiatives?


5-12. Why can social media be both a blessing and a threat for organizations?


5-13. How can organizations plan for social media disasters?

Chapter 6

Review Questions

6-1. How can a continuous planning process help businesses respond to external threats and opportunities?


6-2. Describe the differences between entities, tables, rows, and attributes in a database.


6-3. What is the importance of master data management?


6-4. What are the advantages of a DBMS?


6-5. Explain the differences between OLAP and OLTP.


6-6. How can visual analytics be used to improve decision making?


6-7. Describe how OLAP enables a user to conduct multidimensional queries.


6-8. Explain the difference between clustering and classification.


6-9. What is the relationship between measures and dimensions?


6-10. Describe and give examples of two types of web mining.


6-11. What is a website’s stickiness, and why is it important?


6-12. Explain the purpose of a model within a DSS.


6-13. Describe four types of intelligent agents. How can they be used to benefit organizations?


6-14. What is a knowledge management system, and what types of technologies make up a comprehensive system?


6-15. What is the purpose of using layers in GIS applications?

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