Read Case #6 – “Political Microtargeting: What Data Crunchers Did for Obama” then answer the following questions:
1.Explain the importance of high-quality information for political microtargeting
2.Review the five common characteristics of high-quality information, and rank them in order of importance for political microtargeting.
Your submission should be a Word document of at least 400 words,
For more information on Political Microtargeting read this: https://en.wikipedia.org/wiki/Microtargeting
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